Handles are unique (only one person can have one handle) unlike YouTube channel titles.
Protect your brand by taking your YouTube Handle at https://www.youtube.com/handle
Official YouTube Help about handles
How we protected our brands
We took https://www.youtube.com/@heartbeat to protect our brand.
We also took https://www.youtube.com/@freedom to protect Freedom!
Did you take yours?
0:00 – YouTube Handles
0:14 – What are handles?
1:01 – Change your handle at https://www.youtube.com/handle
2:07 – How handles work
2:53 – Cannot sell handles
3:16 – Protect each of your brands, one handle per YouTube channel
3:47 – ❤️ Heartbeat in 2023
5:44 – Final words by George
7:12 – Freedom! mission statement